A Placid Life is what's called a Life is good® Genuine Neighborhood Shoppe.
Genuine Neighborhood Shoppes are a special breed of independently owned retail stores owned by people who love and live the brand, and feel so strongly about the messages it carries that their stores are solely dedicated to the Life is good® brand.
Each GNS carries an extensive assortment of both in-line and exclusive Life is good merchandise that you can't find anywhere else, including the signature Life is good® AT HOME collection of home furnishings. All of our fixtures can actually be purchased for your home.
GNS owners are committed to not only providing you with a complete Life is good shopping experience, but also to spreading optimism every day and helping kids in need.

Name: Jake
Breed: Wire Hair Fox Terrier (but I’m mostly human)
Job @ A Placid Life: CMO (Chief Marketing Officer) – The BIG Boss – They ALL work for me.
Favorite Snack: Edamame in the pod with a little bit of sea salt
Best Pals: Callie (my mentor), Olive (my pesky kid sister), Andrew (my human cousin)
Hobbies: Taking it all in from my store windows, Running routes, Hanging at the Dog Park, Snuggling (don’t tell the other guys), Watching Animal Planet on TV, and playing "Snow Mountain Doggie" through the winter!
Favorite Life is good products: My collars – I have 6 now - and my Life is good bed in the window.
Name: Roxie
Breed: Wire Hair Fox Terrier
Job @ A Placid Life: Marketing Intern – Second in command... sometimes...
Favorite Snack: Anything yummy. I like baby carrots and anything you have in your mouth.
Best Pals: Jake is the center of my universe. I like my Schnauzer cousin Billy, and really like all of my human cousins.
Hobbies: Shoplifting (people pay for my stuff, it's ok), carrying people's things around the house (the bigger the better), going into the deepest snow I can find, playing ball, getting into mischief of any kind really.
Favorite products we carry: Darwin the squeaky frog, Jake Placid Doghouse Logo Balls, Simply Fido organic cotton puppy, and well, anything I can carry around in my mouth. Oh and I LOVE my Pet Top water bottle topper. It lets any water bottle become MY water bottle!
Notable about me: I have less color than my brother and a more wirey coat. I was born in Canada and rooted for them in the Olympics, even though I love my American home. My folks think that because I have one ear up and one ear down, black on only one side, tan on only one side of my face, that maybe I also have one angel wing and one little devil horn to keep me balanced.
Name: Debbie
Job @ A Placid Life: CFO (Chief Fun Owner) and Bean Counter
Favorite Vacation Spot: Key West, FL & Italy (all of it)
Favorite Food: Anything Italian
Hometown: I’m a Jersey Girl, Born in the Bronx – Love those Yankees no matter what!
Education: I rooted for the “Street Smarts” team on the Apprentice
Favorite LIG Icons: Dog Gone & Lean on Me
What Makes Me Most Proud: Owning A Placid Life, Walking 60 miles in the Breast Cancer 3-Day (TWICE!)
Hobbies: Soduku (in pen!), watching educational TV, kayaking, home (and store) improvement projects
Why Life is good: Family, Friends and spending time with Jake

Name: Melissa
Job @ A Placid Life: COO (Chief Optimistic Owner) and “the Glue” holding everything together
2nd Best Job Ever (above is the bestest): Waterfront Director at Camp Hollis in Oswego, NY
Favorite Life is good icons: Camp Dog, Dog Gone Beetle (I have both Winter and Summer!), Beach Run
What Makes Me Most Proud: Running the Kona Marathon for the American Stroke Association, Walking 60 Miles in the Breast Cancer 3-Day, Being an Auntie to 9 nieces and nephews
Education: BA in Public Relations from SUNY at Oswego, MA in Education and Human Development from The George Washington University – but I like to think I’ve learned the most important things in life from the people and dogs in my life.

Name: Andrea...but you can call me Andi. My loved ones also call me AK, sissy, (and stubborn)
What makes me most proud: I was part of a Habitat for Humanity home build one year during college Spring Break (somewhere in Jersey...no Caribbean for us). Closer to my heart, however, is my support for the Susan G. Komen Breast Cancer Research Foundation and the Relay for Life. I’ve participated in several Relays, but this year, I hope to form a team with my mother, a breast cancer survivor (GO MOM!) and other members of my family whom I love and adore. We’ll have to drink a lot of coffee though because it’s an overnight relay! Wish us Luck!
Education: B.S. in Business Management and Entrepreneurial Studies (I know it's a mouthful), with a minor in Baking, from Paul Smith's College of Arts and Sciences...just down the road.
Favorite Food: Food is my favorite food! I love American, Italian, Thai, Mexican, Chinese, Japanese, Cantonese, Breakfast, Lunch, Dinner, & of course Dessert (I minored in Baking for a reason!). It would be easier if I made a list of foods I don't like....hmm...Seafood, Greek, & stinky cheese. My favorite beverage is easy though. Tea! Iced, pipin' hot, or lukewarm it doesn't matter.
Things I Like to Do: I'm pretty much an even mixture of old lady and tomboy. I love to sit in my rocking chair drinking hot tea and doing crosswords (or sudoku). However, I also love to be in the woods hiking, in the water fishing, in the trees climbing, or on the farm herding cattle.
Favorite Season: Spring for the blossoming of flowers; Summer for the Sunshine and fishing; Fall for it's amazing colors, caramel apples, and mulled cider; Winter because snow is...well, beautiful!

Name: Maria
Hometown: Acworth, Georgia (that’s right…I’m a true Georgia peach).
I live with: my wonderful husband, Rob and our baby, Stinky Moose Cat (a.k.a. Stinky, Stank Bomb, Stink Pot or Stank-on-ya).
Why I moved to the ADKs: Rob and I had lived in GA all our lives and after a year of marriage we wanted to do something different. My sister and I are very close so we decided on Lake Placid to be with her, her hubby and 3 kids. On April 13, 2008, our 1 year anniversary, we made the move and we LOVE it!
My favorite color: this varies day to day from pink to green to purple…a girl’s gotta have options.
What I’m most proud of: I am a massage therapist. I am licensed in GA and am working on my NY license. Massage therapy is one of my passions. It is such a blessing to help people heal through the gift of touch.
Favorite food: MEXICAN, spicy foods, anything sweet but mostly ice cream and my “famous” Touch of Grace Biscuits. I’m partial, I know, but they are the best biscuits you’ll ever eat - mostly because of the ridiculous amount of butter in them…remember, I’m from the south where butter is its own food group.
Things I like to do: sing on the worship team at church, spend time with family and friends, watch anything to do with dancing and I love to cook.
Why I like A Placid Life: I’m a people helper and puppy lover. I enjoy the fun people I work with and our happy customers and I mean c’mon…I get to play with puppies!
Why life is good: I am saved by God’s grace. I am blessed to live in His beautiful creation every day and to have precious family and friends!
Name: Carol
Job @ A Placid Life: Brand Ambassador
Education: BA in Liberal Arts, History
Things I am Proud of: My family who are; sons Mark and Dan, daughters Sarah and Christine (and of course also Shana & Steph) and our two cats Luna (the attack cat) and mellow Simon (sorry Christine, he’s ours now!) I am especially proud of my hard working, very smart, creative and sporty husband, David.
Things I like to do: Work at A Placid Life (I’ve got to be one of the top ten customers - I love this stuff!!) and work as a teacher assistant at Saranac Lake Middle School (dontcha just love adolescents? They’re so alive and interesting!), traveling, kayaking, gentle bike riding and, petting and visiting with Jake and all his other doggie pals, and shopping (especially at A Placid Life).
Favorite people: My super smart and very cute grandson, Silas, all my family, the whole team here at A Placid Life (this place rocks!) and I also love the whole staff at Saranac Lake Middle School (I love both my jobs!)
Favorite LIG Icons: Rocket with the flower on Lake, but I'm also partial to shadow blue and I love the guitar design. And I love the Adk Chair, but not with the pink chair. It's too hard to decide! Cruisin' is also great - I love Rocket!!
